Marketing and Communication Specialist, Senior Communications        

• Maintains, updates, and expands current marketing and communications  processes utilizing multiples tools and multimedia platforms.
• Creates and produces a variety of video, digital graphics and written materials in support of departmental and District-wide activities; produces a variety of materials and formats to support in-house information efforts and external educational and marketing activities.
•  Contributes ideas, suggests appropriate technology to complete marketing tasks, and coordinates with department head to modify campaigns and measure the progress of marketing projects.
• Collaborates with the members of the communications and engagement teams.
• Coordinates planning and implementation of marketing and communications projects including scope, goals and deliverables in collaboration with stakeholders.
• Evaluates marketing programs and develops recommendations for changes and improvements; collects and analyzes data, and develops recommendations to improve marketing quality.
• Supports engagement and outreach efforts in affiliate communities.
• Ensures marketing and promotional efforts are on brand and effectively communicating value to customers.
• Contributes to the efficiency and effectiveness of the Marketing and Communications department's customer service by offering suggestions and directing/participating as an active member of a work team.
• Presents recommendations and ideas to leadership to drive strategic decision making.
• Demonstrates courteous and cooperative behavior when interacting with students, clients, visitors, and MPS staff; acts in a manner that promotes a harmonious and effective workplace environment
• Enthusiastically promotes the Superintendent’s goals and priorities in compliance with all policies and procedures.
• Maintain absolute confidentiality of work-related issues, records and MPS information. 

Knowledge of:

• Principles, practices, materials and techniques of effective communication strategies and graphic design.
• Principles and techniques of preparing effective written and digital materials.
• Principles and practices of public relations, marketing, recruitment strategies and public communications.
• Strategic marketing campaigns and marketing analytics.
• MPS policies, process and procedures.
• Principles of record keeping, records management, and management of records.
• Customer service principles, protocols, and methods that include responding professionally, effectively, and efficiently to customer service requests.

Skill in:

• Communicating with an equity lens.
• Using computer-aided graphics and desktop publishing hardware and software.
• Accurately proofing a variety of graphic and written materials.
• Using initiative and independent judgment within established procedural guidelines.
• Analyzing data and recommending effective solutions.
• Assessing and prioritizing multiple tasks, projects and demands.
• Establishing and maintaining effective working relationships with co-workers, leadership and stakeholders.
• Operating a personal computer utilizing a wide variety of specialized software.
• Communicating effectively verbally and in writing.
• Providing effective customer service, and dealing tactfully and courteously with the public.
• Understanding and maintaining highest level of confidentiality.